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Comparison · DMS and SFA

DMS vs field sales apps: what each one does

A DMS (distributor management software) runs the distributor’s business: orders, stock, challans and GST bills, delivery and collections. A field sales app, also called SFA (sales force automation), tracks the sales team: attendance, outlet visits, location and orders booked in the shop. Most distributors with salespeople need both, joined to the same orders.

Bagdor is distributor management software from Lucknow, India, with its own field sales app, Bagdor Sales. This page explains how the two kinds of software differ.

Bagdor Sales for the fieldField team in the Distributor Panel

DMS and field sales apps, side by side

Two kinds of software for two parts of the same business.

What a distributor management software (DMS) and a field sales (SFA) app each do
AreaDMSField sales (SFA) app
Main jobRuns the business: orders, stock, billing, delivery, collectionsRuns the sales team: attendance, visits, orders booked at the shop
Main usersOwner, office, drivers and retailersSalespeople and their managers
OrdersTakes orders from every source and approves themBooks orders at the shop and sends them on
Stock, challans and GST billsYesUsually not
Delivery and cash collectionYes, with a driver appUsually not
Udhaar and remindersYesUsually not
Salesperson location and attendanceOnly if a field app is built inYes, this is its job
Outlet visits with photos and notesOnly if a field app is built inYes

Why separate apps cause double work

When the field app and the office software are separate, an order booked at the shop has to reach the office somehow: an export, a WhatsApp message or a call. Rates and retailer lists have to be kept the same in two places, and the owner looks at two screens to see one day.

How Bagdor joins them

Bagdor is a DMS with its own field sales app, Bagdor Sales, for Android and iPhone. A salesperson checks in, visits the outlets on their own routes, books demands from your catalogue at your rates and adds new outlets. The demands land in the same order list in the Distributor Panel as orders from WhatsApp and the Retailer App, and are billed and delivered the same way. Under Field team, the office sees each salesperson live on the map, the day’s route with a replay, attendance, kilometres and travel allowance. Tracking runs only from check-in to check-out.

Bagdor Sales does not plan beats or daily visit lists for you, and orders need a connection to be booked. You decide which routes each salesperson covers.

When you need which

A DMS alone is enough when

  • Shops order on WhatsApp, the app or by phone.
  • You have no salespeople on routes.
  • Your work is orders, billing, delivery and collections.

You need both when

  • Salespeople visit shops and book orders.
  • You want proof of visits and fair travel allowance.
  • You want field orders billed without re-typing.

How Bagdor joins the two

Bagdor Sales for the field

Salespeople check in, visit outlets on their routes, book demands at your rates and add new outlets, on Android or iPhone.

Field team in the Distributor Panel

The office sees each salesperson live on the map, the day’s route with a replay, attendance, kilometres and travel allowance.

One order list

Demands booked in the field land in the same order list as WhatsApp and Retailer App orders, for approval and billing.

One subscription

Bagdor Sales comes with the Distributor Panel, the Retailer App and the Driver App in the same Bagdor subscription.

Questions distributors ask

What is SFA software?

SFA (sales force automation) software is an app for field salespeople and their managers: attendance, outlet visits, location, orders booked at the shop and targets.

Do I need a DMS or a field sales app?

If you have no salespeople and shops order by WhatsApp or phone, a DMS is what runs your business. If you have salespeople on routes, you need both, and it is simpler when they share the same orders, rates and retailers.

Salesman tracking app aur DMS mein kya fark hai?

Salesman tracking app (SFA) batata hai ki salesman kahan hai, kaun si dukaan gaya aur kya order liya. DMS us order ke baad ka kaam chalata hai: stock, challan, GST bill, delivery aur payment. Bagdor mein dono saath hain.

Is Bagdor Sales included in the price?

Yes. Bagdor Sales is part of the Bagdor subscription, with the Distributor Panel, the Retailer App and the Driver App. We share a quote after a demo.

Is the salesperson tracked all the time?

No. Tracking runs only on duty, from check-in to check-out. Not before, not after and not on days off. Each salesperson sees the Google Play location notice and gives the permissions themselves before their first check-in.

See Bagdor run one day of your business

We load a sample of your products and retailers and walk your team through it.